Communications Central

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social media clients
Ever wondered how to improve your organization's social media effectiveness without a big staff or budget to devote? In SparkAction's newest how-to...
hangout on air
What we learned from our first few Google+ Hangout On Air experiences: the next wave of online engagement.
capitol
What moves Members of Congress when they’re undecided on an issue? What’s the best way to have an impact on your Representative or...
typewriter
A case study looks at the March 1, 2013 op-ed in The Hartford Courant and the two reports it covers: a great success in media highlighting important...

telling stories that mobilize

breakthrough research in communications
from Child Advocacy 360  watch the video

Mill Poll
A Millennial's reaction to a new poll: "The Nation isn't putting its money where its mouth is" when it comes to young people.    
  Curious how action alerts work? When to send them? What to put in the subject line? How to better target alerts? What success look like? Caitlin Johnson ...
Editor
Letters to the Editor can help you get your message out to your community and to policymakers. Here are some tips to write and place them in local and online ...
Newspaper
An op-ed is a timely, provocative essay that expresses an opinion on an important issue. Letters to the editor (LTEs) generally respond to a previous article in the ...
social media clients
Ever wondered how to improve your organization's social media effectiveness without a big staff or budget to devote? In SparkAction's newest how-to tutorial, learn ...
TEMPLATES FOR MESSAGING
Easy-to-use templates to write powerful Letters to the Editor. Make your case and use our interactive tool (below) to find local media contacts!
SparkNotes
SparkAction's “Social Media SparkNotes” by SparkAction's social media manager Alison Beth Waldman aims to informs and generate discussion about ...
Thundermap
Social ignition explores the new, innovative ways that people are using social media to make a difference.  So, I geeked out completely when I stumbled upon ...

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blog spot

What Message are We Sending?
Shawnice Jackson | Jul 5
Getting to Readiness, by Design
Karen J. Pittman | Mar 29