Archived Discussion: Creating Fund-Raising and Other Nonprofit Videos

August 31, 2011

Whether embarking on a fund-raising campaign, trying to attract attention to a cause, or seeking new volunteers, nonprofits are increasingly turning to videos.  What is involved in producing a video campaign? How much should a nonprofit expect to spend? What types of information about a nonprofit should a video convey? What are the best ways to tell your group's story and show its impact through video? How might video fit in with a nonprofit's communications strategy?  Read this online discussion about the ways nonprofits can use videos to raise money, tell a story, and spread the word about their cause.



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