Social Listening Guide

September 6, 2016

There's a flurry of conversation happening about the issues your organization works on that can move the needle on your campaign. Our ultimate guide shows you how to engage in the moment, with the right response, on the right channel, so you move your supporters to action today. This guide will teach you:

  • What is Social Listening and the Benefits
  • Social Listening for Big Moments
  • Why Rapid Response Matters
  • How to Engage Influencers When They Talk

Know what people are saying on social media and who is influential, so you're able to drive action when people are most excited your work.  You'll see how Amnesty International Canada and others used this approach to mobilize supporters who were talking about their campaign terms on social media. Download the guide via this link.